The Florence Futures Foundation is dedicated to preserving, enhancing, and promoting the cultural, historical, educational, and community assets of the Florence area. Our mission is to promote Florence’s economy into the 21st century by highlighting attractions, events, businesses, and the region’s rich history.

While we celebrate Florence’s historic past—which includes its connections to the Omaha & Otoe/Missouria Tribes and routes of international exploration like the Lewis & Clark Trail and the Gold Rush—we focus equally on the vibrant community and future. Explore fascinating historical details, local events, and hidden "Easter Eggs" to discover the depth of Florence’s story.